Managing Business Through Human Psychology - “A Handbook for Entrepreneur”Written by: Ashish BhagoriaThe Management Cycle in any business process broadly includes:• Planning, Initiation and Execution – PIE• Financial Management• Human Resource Management• Marketing Management• Customer Relationship Management• Operations ManagementThere are scores of other branches of Management that need to be perused provided we learn to handle the above Management Cycle. This book explains Psychology and Management, which are analogous to each other. Psychology and Management are two very important aspects of life, in general and in business. Psychology plays a vital role in all aspects of management, be it at home or in business. This book will help two types of people; those who have problems in their business and those who don’t have any problem but can come across such problems at any time during the business process. This book will be useful for entrepreneurs or the embryonic entrepreneurs and their need to understand that business is not financial science; it’s about trading, buying and selling. It’s about creating a product or service so good that people will pay for it. In every organization be it small or large we come across various new and tricky situations on a daily basis and we have to deal with these situations smartly and carefully.--------------------------------------------------------------------------------------------------------------